Why Structured Networking Works

Networking is a key part of a successful job search. It's also a hard skill to master. So job seekers often wonder "Where do I start?"
Structured networking groups may be the answer. With the help of facilitators, employed peers and career coaches, these organizations offer opportunities for members to connect and share job leads.
Plus, they help members learn to network skillfully and confidently.
A Little Structure Goes a Long Way
Networking requires that you step outside your comfort zone -- and act confidently there.
The appeal of structured networking groups is just that, structure. Meeting new people and building relationships are easier in a formal program.
Structured networking groups teach networking techniques in a safe, non-threatening forum. After you've practiced and honed your skills, you're then able to network without fear or anxiety.
The Elevator Pitch and Other Techniques
The format of structured networking events varies. Usually a structured networking group offers both informal gatherings as well as programs run by career coaches or facilitators.
One common program teaches job seekers to create an "elevator pitch." An elevator pitch is a short summary of your background and skills. It should be concise, confident and brief enough that you could share it with someone during an elevator ride.
As new members develop their pitches, coaches and more seasoned members of the group will give feedback and offer suggestions.
Structured networking groups also usually offer lectures and sessions to provide support. And members are expected to help one another by sharing contacts whenever possible.
1-2-3 Contacts?
The goal of structured networking is to gain useful professional contacts. However, don't expect to attend a few events and go home with an address book full of job leads.
New members must be patient.
Organizations stress that strong relationships form over time. Each individual has to earn the respect and trust of the other members before asking them for contacts or referrals.
The Price You'll Pay
Many structured networking organizations charge membership fees or fees to attend specific events. Some groups offer discounts to individuals depending on their financial situation.
Groups are usually categorized by profession, income or geography. You'll have to do some research to find the group that's right for you.
If you feel uncomfortable about paying for a group's services, trust your instincts. Before you pay to join a group or attend events, check the Better Business Bureau: http://www.bbb.org
If you don't want to pay to join an organization, or can't afford to, consider starting your own networking group.